- The project is one of a
number of initiatives funded by the AHRC to demonstrate how collaboration
between researchers and businesses can help the Creative Economy get maximum
benefit from new VR/AR technologies - Exhibit will use leading
edge technology to tell the story of the restoration of the Mack through interactive
experiences featuring the GSA’s collection of plaster casts - Plans for exhibit to be
part of wider programme of exhibitions and events for the reopening of the
Mackintosh Building in 2019
|
| Image: The immersive VR/AR exhibit will feature the GSA’s collection of plaster casts which will be used to enhance visitors experience of the story of the restoration |
The Glasgow School of Art,
working in partnership with leading Scottish digital media and software studio
ISO, is has been awarded almost £75,000 by the Arts and Humanities ResearchCouncil (AHRC) to develop a prototype for an immersive exhibit which will
enable visitors to have a deeper understanding of the meticulous restoration of
the Mackintosh Building, it was announced today 30 January 2018. The exhibit
will focus on the conservation the GSA’s collection of plaster casts a number
of which were badly affected by the fire.
working in partnership with leading Scottish digital media and software studio
ISO, is has been awarded almost £75,000 by the Arts and Humanities ResearchCouncil (AHRC) to develop a prototype for an immersive exhibit which will
enable visitors to have a deeper understanding of the meticulous restoration of
the Mackintosh Building, it was announced today 30 January 2018. The exhibit
will focus on the conservation the GSA’s collection of plaster casts a number
of which were badly affected by the fire.
One of only a handful of
projects to be awarded the maximum grant from an AHRC call out for projects
focussed on the next generation of immersive experiences, it beat
off competition from around 100 other innovative proposals. The
successful projects all demonstrate how the world leading creative industries
and research sectors can come together to experiment with immersive
technologies and create new experiences, and also show how the next generation
of digital content can be produced and exploited within the UK Creative
Economy.
projects to be awarded the maximum grant from an AHRC call out for projects
focussed on the next generation of immersive experiences, it beat
off competition from around 100 other innovative proposals. The
successful projects all demonstrate how the world leading creative industries
and research sectors can come together to experiment with immersive
technologies and create new experiences, and also show how the next generation
of digital content can be produced and exploited within the UK Creative
Economy.
This interdisciplinary
project will see researchers at the GSA collaborating with industry experts to
create an interactive, immersive exhibit using 3D digital scans of the
Mackintosh Building and the GSA’s collection of plaster casts which were in the
building at the time of the fire. The exhibit will offer visitors the
opportunity to engage more fully with the process of the restoration through
the story of how the GSA’s collection of plaster casts were conserved and
restored.
project will see researchers at the GSA collaborating with industry experts to
create an interactive, immersive exhibit using 3D digital scans of the
Mackintosh Building and the GSA’s collection of plaster casts which were in the
building at the time of the fire. The exhibit will offer visitors the
opportunity to engage more fully with the process of the restoration through
the story of how the GSA’s collection of plaster casts were conserved and
restored.
The project will be led by
researchers in the School of Simulation and Visualisation (SimVis) at the GSA
working in partnership with ISO’s R&D department. It is one of three
strategic projects GSA alumni ISO are presently collaborating on with SimVis.
Others include user testing on ISOs digital interactives for the new V&A
Museum in Dundee and ISO’s sponsorship of a PhD in Immersive Sound at the GSA.
researchers in the School of Simulation and Visualisation (SimVis) at the GSA
working in partnership with ISO’s R&D department. It is one of three
strategic projects GSA alumni ISO are presently collaborating on with SimVis.
Others include user testing on ISOs digital interactives for the new V&A
Museum in Dundee and ISO’s sponsorship of a PhD in Immersive Sound at the GSA.
The prototype will take
around six months to develop, and once completed the technology could then be
applied to other aspects to the Mackintosh Building restoration and to create
similar experiences for museums, art installations, visitor attractions and
more.
around six months to develop, and once completed the technology could then be
applied to other aspects to the Mackintosh Building restoration and to create
similar experiences for museums, art installations, visitor attractions and
more.
“Glasgow’s creative economy
is developing through collaborations including those between HE institutions
and companies at the cutting edge of digital design ,” says
Professor Tom Inns, Director of The Glasgow School of Art. “We are delighted
to be working with our strategic industry partner, ISO, on this research
project to explore innovative approaches to maximizing the potential of new
immersive and interactive technologies.”
is developing through collaborations including those between HE institutions
and companies at the cutting edge of digital design ,” says
Professor Tom Inns, Director of The Glasgow School of Art. “We are delighted
to be working with our strategic industry partner, ISO, on this research
project to explore innovative approaches to maximizing the potential of new
immersive and interactive technologies.”
“The prototype that we will
be creating with this research grant will be an exemplar of how state of the
art digital technology can be used to enhance the visitor experience,” says Steve
Love, Senior Researcher, School of Simulation and Visualisation who will be
Principal Investigator on the project. “It will help mitigate real and
perceived obstacles that currently obstruct use of the technology more widely.”
be creating with this research grant will be an exemplar of how state of the
art digital technology can be used to enhance the visitor experience,” says Steve
Love, Senior Researcher, School of Simulation and Visualisation who will be
Principal Investigator on the project. “It will help mitigate real and
perceived obstacles that currently obstruct use of the technology more widely.”
“Through the collaboration we
will also demonstrate how industry professionals are critical voices that must
be included in the conversation if projects such as this are to be
successful,” he adds.
will also demonstrate how industry professionals are critical voices that must
be included in the conversation if projects such as this are to be
successful,” he adds.
Damien Smith, Partner at ISO
said “The opportunity to return to the Mackintosh, working with SimVis
to develop and deploy new visitor experiences is very exciting… we want to
leverage the GSA’s renowned research skills for real world applications to
shape new digital experiences.
said “The opportunity to return to the Mackintosh, working with SimVis
to develop and deploy new visitor experiences is very exciting… we want to
leverage the GSA’s renowned research skills for real world applications to
shape new digital experiences.
Ends
For
further information, interviews and images contact:
further information, interviews and images contact:
Lesley
Booth,
Booth,
07799414474
press@gsa.ac.uk
@GSofAMedia
Notes for Editors
The
Glasgow School of Art
Glasgow School of Art
The Glasgow School of Art
(GSA) was founded in 1845 as one of the first Government Schools of Design, as
a centre of creativity promoting good design for the manufacturing industries
of Glasgow. However, the School’s lineage can be traced to 1753 when
Robert Foulis established a school of art and design in Glasgow, which was
described as the single most influential factor in the development of
eighteenth-century Scottish Art. Today, The GSA is internationally recognised
as one of Europe’s leading university-level institutions for the visual
creative disciplines. Our studio-based approach to research and teaching brings
disciplines together to explore problems in new ways to find innovative
solutions. The studio creates the environment for inter-disciplinary working,
peer learning, critical inquiry, experimentation and prototyping, helping to
addressing many of the great challenges confronting society and contemporary
business.
(GSA) was founded in 1845 as one of the first Government Schools of Design, as
a centre of creativity promoting good design for the manufacturing industries
of Glasgow. However, the School’s lineage can be traced to 1753 when
Robert Foulis established a school of art and design in Glasgow, which was
described as the single most influential factor in the development of
eighteenth-century Scottish Art. Today, The GSA is internationally recognised
as one of Europe’s leading university-level institutions for the visual
creative disciplines. Our studio-based approach to research and teaching brings
disciplines together to explore problems in new ways to find innovative
solutions. The studio creates the environment for inter-disciplinary working,
peer learning, critical inquiry, experimentation and prototyping, helping to
addressing many of the great challenges confronting society and contemporary
business.
The School of Simulation and
Visualisation (SimVis)
Visualisation (SimVis)
The School of Simulation and
Visualisation (SimVis) currently specialises in postgraduate teaching and
research. It has been a leader in research and development within the field of
high-end 3D simulation and visualisation since 1997.Working with EU and UK
Research Councils, Government departments and blue-chip companies, SimVis has
created advanced visualisation products in various industries including the
automotive, built environment, defence, shipbuilding and medical sectors.
SimVis has a strong background in the medical visualisation sector, and has
produced 3D digital models of selected anatomy to support activities such as
pre-operative planning, risk reduction, surgical simulation and increased
patient safety.
Visualisation (SimVis) currently specialises in postgraduate teaching and
research. It has been a leader in research and development within the field of
high-end 3D simulation and visualisation since 1997.Working with EU and UK
Research Councils, Government departments and blue-chip companies, SimVis has
created advanced visualisation products in various industries including the
automotive, built environment, defence, shipbuilding and medical sectors.
SimVis has a strong background in the medical visualisation sector, and has
produced 3D digital models of selected anatomy to support activities such as
pre-operative planning, risk reduction, surgical simulation and increased
patient safety.
SimVis is a partner in the
CCDV (with Historic Environment Scotland) which has delivered the admired
Scottish 10 and is delivering 3D models of Scotland’s most recent UNESO World
Heritage site, the Forth Bridge. SimVis also created the award-winning 3D
visualisations and soundscapes for the state of the art digital battle scenes
as part of the transformation of visitor facility to mark the 700th anniversary
of the Battle of Bannockburn in 2014 and last year announced a partnership with
Tennent’s to work on the company’s new visitor centre.
CCDV (with Historic Environment Scotland) which has delivered the admired
Scottish 10 and is delivering 3D models of Scotland’s most recent UNESO World
Heritage site, the Forth Bridge. SimVis also created the award-winning 3D
visualisations and soundscapes for the state of the art digital battle scenes
as part of the transformation of visitor facility to mark the 700th anniversary
of the Battle of Bannockburn in 2014 and last year announced a partnership with
Tennent’s to work on the company’s new visitor centre.
ISO Design
ISO is one of the UKs leading
digital media and software studios, They create large-scale interactive and
immersive media projects from their base in Glasgow’s Merchant City for clients
across the UK and internationally. Specialising in design-led cultural projects
for Museums, Galleries and Brand Experience Centres; they also create motion
graphics and animated content for television and create ambitious online
digital projects that are experienced across web, social and mobile. Projects
include the original interface design of the BBC iPlayer, the media
installations for the Titanic Experience Belfast and design of the
Tate’s multi-award winning ‘Gallery of Lost Art’. They are presently working on
National Museums in Kuwait and Oman, the V&A China, Imeperial War Museum London
and closer to home the V&A Dundee and the Willow Rooms in Glasgow.
digital media and software studios, They create large-scale interactive and
immersive media projects from their base in Glasgow’s Merchant City for clients
across the UK and internationally. Specialising in design-led cultural projects
for Museums, Galleries and Brand Experience Centres; they also create motion
graphics and animated content for television and create ambitious online
digital projects that are experienced across web, social and mobile. Projects
include the original interface design of the BBC iPlayer, the media
installations for the Titanic Experience Belfast and design of the
Tate’s multi-award winning ‘Gallery of Lost Art’. They are presently working on
National Museums in Kuwait and Oman, the V&A China, Imeperial War Museum London
and closer to home the V&A Dundee and the Willow Rooms in Glasgow.
AHRC
Research and Partnership Development for the Next Generation of Immersive
Experiences
Research and Partnership Development for the Next Generation of Immersive
Experiences
In November 2016, the AHRC
and the creative, digital and design KTN successfully co-hosted three
workshops. These were able to bring together the cultural and creative
industries together with researchers, academics, businesses, institutions and
trade associations. The aim of the workshops was to test the appetite for a
challenge-led research programme for the creative economy, whilst generating
ideas on challenges, and formulate a set of principles and design questions
which would inform the development of the initiative/programme itself.
and the creative, digital and design KTN successfully co-hosted three
workshops. These were able to bring together the cultural and creative
industries together with researchers, academics, businesses, institutions and
trade associations. The aim of the workshops was to test the appetite for a
challenge-led research programme for the creative economy, whilst generating
ideas on challenges, and formulate a set of principles and design questions
which would inform the development of the initiative/programme itself.
Immersive and interactive
technologies were highlighted as a key challenge area in both our workshops and
the ISCF engagement workshops. The AHRC are therefore launching this call on
Immersive experiences in partnership with EPSRC. Both AHRC and EPRSC will be
co-funding this call but we will also be exploring opportunities throughout the
lifetime of this call to link up with ESRC and Innovate UK, and other UKRI
funders.
technologies were highlighted as a key challenge area in both our workshops and
the ISCF engagement workshops. The AHRC are therefore launching this call on
Immersive experiences in partnership with EPSRC. Both AHRC and EPRSC will be
co-funding this call but we will also be exploring opportunities throughout the
lifetime of this call to link up with ESRC and Innovate UK, and other UKRI
funders.
Both the AHRC and EPSRC
research communities are key to providing the research function for the UK’s
Creative Industries. As such the AHRC working closely with the EPSRC and the
RCUK Digital Economy Theme, is launching this call to develop a research
programme to bring together organisations within the creative economy with
researchers from both the arts and humanities communities and beyond to ensure
that:
research communities are key to providing the research function for the UK’s
Creative Industries. As such the AHRC working closely with the EPSRC and the
RCUK Digital Economy Theme, is launching this call to develop a research
programme to bring together organisations within the creative economy with
researchers from both the arts and humanities communities and beyond to ensure
that:
- the UK’s world leading Creative
Industries and research sectors are in a position to understand, experiment
with, and exploit immersive technologies to create new experiences; - the next generation of
digital content and services can be conceptualised, produced and exploited within
the UK Creative Economy.
This is not a technology-only
research programme, nor one exploring interfaces but a programme to explore the
new technology-enabled, multi-sensory, narrative, interpretative, and
performance experiences that will drive future creative and commercial value.
This will require interdisciplinary working between the Arts and Humanities and
other disciplines from Psychology to Engineering, and inter-sector working
between researchers, creative practitioners, and businesses.
research programme, nor one exploring interfaces but a programme to explore the
new technology-enabled, multi-sensory, narrative, interpretative, and
performance experiences that will drive future creative and commercial value.
This will require interdisciplinary working between the Arts and Humanities and
other disciplines from Psychology to Engineering, and inter-sector working
between researchers, creative practitioners, and businesses.